Ian Liu is a Multi-Disciplinary Creative Director / Director.

Storytelling across Marketing, Design, Content & Experiential.

Campaigns

Oakley | NFL "Game Beyond the Game"
Campaign

Oakley | NFL “Game Beyond the Game”
Oakley | NFL "Game Beyond the Game"Campaign

Sorare | NBA "Fantasy Reimagined"
Campaign

Sorare | NBA “Fantasy Reimagined”
Sorare | NBA "Fantasy Reimagined"Campaign

Sorare | MLB "The Next Era is Yours"
Campaign

Sorare | MLB “The Next Era is Yours”
Sorare | MLB "The Next Era is Yours"Campaign

Minnesota Twins "Bear Mode"
Commercial

Minnesota Twins “Bear Mode”
Minnesota Twins "Bear Mode"Commercial

Whoop "Unlocked Yourself"
Commercial

Whoop “Unlocked Yourself”
Whoop "Unlocked Yourself"Commercial

Nike | NFL "Stronger Than One"
Commercial

Nike | NFL “Stronger Than One”
Nike | NFL "Stronger Than One"Commercial

Experiential

WHOOP Unlocked 2025
Keynote

WHOOP Unlocked 2025
WHOOP Unlocked 2025Keynote

adidas | MLS "Real Knows Real"
Experiential

adidas | MLS “Real Knows Real”
adidas | MLS "Real Knows Real"Experiential

WHOOP Unlocked 2021
Keynote

WHOOP Unlocked 2021
WHOOP Unlocked 2021Keynote

KAOS Dayclub Nightclub
Experiential

KAOS Dayclub Nightclub
KAOS Dayclub NightclubExperiential

AKQA "Tree of Lights"
Augmented Reality

AKQA “Tree of Lights”
AKQA "Tree of Lights"Augmented Reality

Amazon: Jack Ryan "Dark Ops"
Experiential

Amazon: Jack Ryan “Dark Ops”
Amazon: Jack Ryan "Dark Ops"Experiential

All

Projects

©2025 Ian Liu

Ian is currently available for freelance and full-time. Services include: Brand campaign creative development, experiential activation ideation, digital experience ideation, film production, post-production and VFX supervision.
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