X Games Aspen 2026

PROJECT

X Games Aspen 2026

ROLE

Creative Director
Director

BACKGROUND

WKNDHRS was tapped to own the brand social content for X Games Aspen 2026. We shot, produce and deliveried all content that lived on digital, social and support segments within broadcast placements. The content included X Games' own organic films as well as films sponsored by other brand partners. 

DAY 01

DAY 02

DAY 03

BRAND

X GAMES

Chief Marketing Officer  /
Kevin O'Connor 

CREATIVE

WKNDHRS

Head of Creative /
Adam Rodriguez

EP /
Chris Hong

Creative Director /
Ian Liu

Social Media Coordinator / 
Gabi Turnbull

Digital Assistant / 
Karen Su
Ryer Smith

PRODUCTION

BLUE OX

EP /
Emily Morberg

Videographers /
Colden Rand
Tristan Sacher
Cullen McHale
Tae Wescott
Brendan Merkle
Lara McKee

POST 

BLUE OX

Producer /
Anna Öberg

Editors /
Kendall Saulsby
Anthony Luft

DIT / 
Justin Bishop